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SEMA Pasadena: Public show in SoCal raises money for charity

Though we weren't at the very first SEMA show 42 years ago at the National Guard Armory in Los Angeles, the inaugural SEMA Cares Show and Shine last weekend must have been a lot like that first show four decades ago. SEMA Cares was held in the Pasadena Convention Center in Southern California. Organizers sold out all 155 spots for cool cars and all 25 booth spaces for vendors.

Ford Fiesta is the UK’s best-selling car of all time

The Ford Fiesta – 1976-2014 – is now the UK’s best-selling car ever It’s fourteen years since the Ford Escort ended its 32 year run in Ford’s UK showrooms and, in the process, became the most popular car in the UK. But that ‘best-selling car of all time’ mantle has now passed to the Ford Fiesta. Ford has announced that total sales of the Ford Fiesta in the 37 years since it was revealed have now hit 4,115,000, with the Fiesta being the top-selling car in the supermini segment for 27 of those years and, as car buyers started downsizing (and the Fiesta got bigger), it has become the best selling car in the UK bar none since 2009.

Infiniti plans full-court press for March Madness

Infiniti plans to keep its name--and especially its new M hybrid sedan--in front of basketball fans for the next few weeks as a sponsor of NCAA Men's Basketball Division I championship. Under a multi-network advertising deal with NCAA, CBS Sports and Turner Sports, Infiniti will run a total of 170 TV spots of up to 60 seconds each over the next four weeks of March Madness basketball playoffs on CBS, TBS, TNT and truTV networks, says Kathy Roznowski, a marketing manager at Infiniti. Of those 170 spots, at least 100 will be for the new hybrid sedan, the luxury brand's first, starting March 17.